Quotation
Quote by Brian Niccol
“We’re building a business that delivers the best of Starbucks for every customer, every partner and every shareholder.”
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Understanding this quote
The speaker describes a goal of making the company serve three groups well: customers, partners, and shareholders. “The best of Starbucks” refers to delivering the company’s strongest experience and value to each of them, rather than focusing on only one group. The repeated “every” stresses that this aim should apply broadly and consistently.
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- Source
- About Starbucks
- Format
- Official Statement
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